Tips ! How to Drew Visitors Attention

The first thing that draws attention to the visitor - this is the appearance of the site. Only then proceed to the analysis of visitor contents of the site are already forming on the proposed it to the information. The appearance of the site can be compared to packaging, largely determines the choice of a potential buyer's side of a product. That is why web design - one of the priorities of the company's "Prodvigant." Realizing the uniqueness of each project, we never use the standard (the so-called odnotimnye and formulaic) design solutions.

Experience of our specialists in the field of web site design allows stylish presentation of products and services to almost any topic.

It should be remembered that the development site, which can qualitatively perform all these functions - the most difficult, requiring highly professional execution process. Manufacturing site may include only the design and programming. Production of the site - a complex exercise aimed at the development of your business!

The procedures for establishing basic design layout for the web site can be divided into basic steps:

1. Negotiations with the customer,It identifies the elements that must be present in the design of their location. With Customer agreed colours and additional parameters.

2. On the basis of the received material for the design, which is used in the formation of our designer main template pages future site.

3. Establishment of design and its alignment with the customer, the formation of the list of necessary improvements.

4. Finalizing the design specified in the light of the adjustment. The adoption of design-layout customer.

5. Individual drawing elements for the other pages on the site.

6. The development of exclusive design with a maximum representation of various elements of pages, collages, as well as the possibility of establishing individual design elements for each page - the cost is calculated on an individual basis, based on the total volume and the upcoming work.

Tips

Are Inbound Links Is About More Than Just PageRank?

Is Google PageRank (PR) the be-all, end-all of the internet marketing equation?

I have wanted to discuss this topic for quite a long time. But, there is risk in discussing this topic. It is a lot like religion and politics. We are advised not to discuss religion or politics in mixed company, because people are willing to argue and sometimes kill, based solely on your disagreement with their religious or political beliefs.

In a lot of ways, Google PR is a matter of religion to some internet marketers. And for me to discuss this topic openly is tantamount to telling someone that his or her religion is false religion.

Many of my competitor's who read this article will run to their soapbox as soon as I am done, and they will pronounce to the heavens that I am an idiot.

I will let you be your own judge.

How I Draw My Conclusions

I own one website that has so far served more than 100,000 unique visitors in the first nine months of 2006. The same site has served well over one million page views, since the beginning of 2006. I often use the statistics from this website to measure trends in the marketplace, since the unique visitors and page views are of a substantial level.

The Importance of Google In The Internet Marketplace

Just because I am questioning the value of Google's PR in the grand scheme of things, it does not mean I am questioning the domination of Google in the marketplace.

The statistics on the previously mentioned website prove the dominance of Google against their competitors. Here is how my search engine referrals break down:

* 37 Search Engines have sent me traffic. * 78.1% of visitors were sent from Google. * 18.4% came from Yahoo, Ask Jeeves/Ask, MSN * 1.5% arrived from AOL, Dogpile, Netscape, Earthlink, Altavista, Alexa. * 98.0% of all search engine referral traffic arrived from the Top Ten Referring Search Engines.

So hands down, Google is the MOST important element for my search engine marketing.

The Concept of Google PR

Google has often said that their PR system is an integral part of their search algorithms.

According to Google's own documentation, this is the definition of PR is as follows:

"PageRank relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page's value. In essence, Google interprets a link from page A to page B as a vote, by page A, for page B. But, Google looks at more than the sheer volume of votes, or links a page receives; it also analyzes the page that casts the vote. Votes cast by pages that are themselves 'important' weigh more heavily and help to make other pages 'important.' "

Since PR utilizes a count of the number of links pointing to a website as a measure of PR value, professional internet marketers are very interested in acquiring large numbers of inbound links for their websites.

PageRank values also allow you to decide whom you might want to do a link exchange (if you do such things).

The Pros and Cons of Buying PR

Professional internet marketers are also interested in getting links on pages with an already large PR.

With Google's definition of PR, this makes sense.

Top Seo Tips

SEO Tips

1. Insert keywords within the title tag so that search engine robots will know what your page is about. The title tag is located right at the top of your document within the head tags. Inserting a keyword or key phrase will greatly improve your chances of bringing targeted traffic to your site.

2. Use the same keywords as anchor text to link to the page from different pages on your site.The more keywords that link to a specific page the better.

3. Make sure that the text within the title tag is also within the body of the page. It is unwise to have keywords in the title tag which are not contained within the body of the page.

4. Do not use the exact same title tag on every page on your website. Search engine robots might determine that all your pages are the same if all your title tags are the same. If this happens, your pages might not get indexed.

5. Do not spam the description or keyword meta tag by stuffing meaningless keywords or even spend too much time on this tag. SEO pros all agree that these tags are not as important today as they once were. I just place my headline once within the keywords and description tags.

6. Do not link to link-farms or other search engine unfriendly neighborhoods. A good rule of thumb is if your pages do not contain any words that reflect the content of the site you are linking to, do not link to it.

7. Do not use doorway pages. Doorway pages are designed for robots only, not humans. Search engines like to index human friendly pages which contain content which is relevant to the search.

8. Title tags for text links. Insert the title tag within the HTML of your text link to add weight to the link and the page where the link resides. This is like the alt tag for images.

9. Describe your images with the use of the alt tag. This will help search engines that index images to find your pages and will also help readers who use text only web browsers.

10. Submit to the search engines yourself. Do not use a submission service or submission software. Doing so could get your site penalized or even banned.

Here is the submission page for google: http://www.google.com/addurl.html

Submit only once. There is no need to submit every two weeks. There is no need to submit more that one page. Robots follow links. If your site has a nice link trail, your entire site will get indexed.

SEO through PPC Eyes

There is a lot more to SEO than often meets the eye, but sometimes the SEO eye isn't enough to make a good optimized page great. While the actual SEO work can be pretty straight forward, it's the additional effort in making the page user-friendly and has the ability to drive visitors to conversions.

Before making any page live we try to have it pass through several sets of eyes, all looking for and analyzing different elements of the page. One writes the content, another reviews the content looking for issues that break the flow of the conversion process, another optimizes it for search positioning and another looks at the page as a whole for usability issues. There are a few other layers of review in there as well and the end result is usually a page that is great for both visitors and search engines.

But even with all that, sometimes it's nice to look at everything from an entirely different perspective. This happened recently as we were working on a PPC account for a client that we also do search engine optimization for. In most cases we can use optimized pages as landing pages for PPC ads. After all, the SEO process is about creating the best entry point for a given set of keyword phrases. That entry point should provide the information the visitor is looking for and be the catalyst to driving them toward the conversion.

However, as we were analyzing the performance of some of the ads and landing pages we realized that one of our optimized pages wasn't all that it should be. Originally, the SEO page was developed as a catch all for a group of keywords. At the time, the client didn't have any category pages and we asked that this, among other, category pages be developed. It turned out to be quite effective. That is until the list of products on that page grew became overbearing.

Looking at the SEO page through PPC eyes we were able to come at the page in an entirely new way and develop some new concepts. We are working with the client now for implementation which should result in a much more usable landing page both for PPC and SEO. And since we decided that we need to develop some additional sub-categorical pages, this will help us to point PPC ads to even more tightly focused pages, thereby improving conversion rates even more.

I have to admit kicking myself a bit, wondering why I hadn't thought of this while working on the on-page SEO. I don't have an answer for that, other than sometimes we just can't see the full forest for the trees. It always helps to have an additional set of eyes on everything. But even that isn't always enough. Sometimes you just have to look at things from an entirely different perspective. And in this case, looking at SEO through PPC eyes is just what the web site needed!

Posted at : http://www.searchengineguide.com/degeyter/010419.html

Website Template Customization

Lincoln and Kennedy Assassination Similarities

Lincoln and Kennedy Assassination Similarities.
Abraham Lincoln was elected to Congress in 1846.
John F. Kennedy was elected to Congress in 1946.

Abraham Lincoln was elected President in 1860.
John F. Kennedy was elected President in 1960.

Both were particularly concerned with civil rights.
Both wives lost their children while living in the White House.

Both Presidents were shot on a Friday.
Both Presidents were shot in the head.

Now it gets really weird.

Lincoln ’s secretary was named Kennedy.
Kennedy’s Secretary was named Lincoln .

Both were assassinated by Southerners.
Both were succeeded by Southerners named Johnson.

Andrew Johnson, who succeeded Lincoln , was born in 1808.
Lyndon Johnson, who succeeded Kennedy, was born in 1908.

John Wilkes Booth, who assassinated Lincoln , was born in 1839.
Lee Harvey Oswald, who assassinated Kennedy, was born in 1939.

Both assassins were known by their three names.
Both names are composed of fifteen letters.

Now hang on to your seat.

Lincoln was shot at the theater named ‘Ford.’
Kennedy was shot in a car called ‘ Lincoln ‘ made by ‘Ford.’

Lincoln was shot in a theater and his assassin ran and hid in a warehouse.
Kennedy was shot from a warehouse and his assassin ran and hid in a theater.

Booth and Oswald were assassinated before their trials.

And here’s the kicker…

A week before Lincoln was shot, he was in Monroe, Maryland
A week before Kennedy was shot, he was with Marilyn Monroe.

Posted by Jim Boykins.....