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Just around a year back, everything was going well for the Indian Business Process Outsourcing Services Industry. However, with the subprime meltdown in the US economy, things have changed dramatically and experts predict tough times ahead for the Indian outsourcing industry. They say that the subprime crisis will adversely affect US based businesses, which in turn would force these businesses to achieve even greater cost and operational efficiencies. They reason that when something like this happens, these businesses will have no other option but to go for other available low-cost outsourcing locations. This obviously will adversely affect business of Indian outsourcing companies and they too may have to rethink their strategies and chalk out newer, more innovative plans for overcoming the challenges that lie ahead.
The Indian offshore outsourcing industry is well aware of these emerging possibilities and this is why it has started taking proactive steps in this direction. Talking about being proactive, it would be worth mentioning that quite a lot of outsourcing companies in India have now started deploying newer, more efficient customer service concepts such as BPO 2.0. Outsourcing firms that have opted for organization-wide deployments of BPO 2.0 concepts and methodologies have reported excellent results, far better than anything that was ever achieved earlier. This goes on to show the inherent potential of BPO 2.0 and how it can prove to be a savior of the Indian outsourcing industry.
So, why exactly is BPO 2.0 turning out to be so very effective? Well, it’s probably because BPO 2 lays stress on deploying highly efficient yet cost effective technologies and systems. When such advanced technologies are deployed, it becomes a lot easier for outsourcing firms to achieve the two most important objectives, i.e. efficiency and quality improvements and cost reductions. Improving quality and efficiency helps because expectations of both clients and their customers have risen dramatically and they only want the best quality customer services. The same logic applies to cost reductions and this is why the BPO India industry is trying its best to achieve this objective using BPO 2.0 concepts and methodologies.
The call center India industry will probably be the most affected in case of a US led worldwide recession and this is why most of the BPO 2.0 deployments have been done in this particular sector. However, considering the fact that BPO 2 is a comprehensive customer service management system and not just a standalone technique for reducing costs, it is quite likely that in the coming years other sectors in the Indian outsourcing industry will too witness increasing deployments of BPO 2.0. Some of the prominent BPO 2.0 beneficiaries are most likely to be providers dealing in data entry services, web help-desk services, insurance processing, scanning, OCR with editing and indexing services, accounting and financial services, and legal services.
The future may take a completely new turn, but as things stand out now, it seems likely that the graph of BPO 2.0 deployments will keep moving northwards. This is certainly good news because it will help the Indian business process outsourcing services industry to overcome the challenges that lie ahead and emerge a winner.