Launch preview of Tru-i suite at Screen Media India

TruKnox Technologies participated at Screen Media India, Mumbai 2008 at Taj Land's End, Bandra on 20th March 2008 as a sponsor. For the first time in India, Truknox showcased their latest digital software Tru-i suite (the only Vista based digital software). The high profile conference - Screen Media India - Mumbai 2008 offered an opportunity to both suppliers and users of screen media to discuss business. The Truknox display booth received a fair amount of attention from suppliers, vendors and clients along with a very positive response to the Tru-i suite.

Dynamic Digital Signage Advertising

Digital Signage Applications - Retails and Corporate

In today's hyper competitive market each retailer needs to grow revenue and market share along with customer satisfaction. Retailers are using new technologies like digital signage to retain customers. Retailers not only provide additional value by facilitating their customers but also generate additional revenues by running branded advertisements. Static pop-up is a thing of the past. Digital signage is being placed in-store, showcasing product information, new arrivals, offers, clearance sales and information about availability of products along with their location. Huge video display screens grab comparatively more attention than other sources, influence customers and are a means of additional revenue and customer satisfaction.

Truknox Technologies releases the FREE standalone demo version of the Tru-i suite; the world's first vista based 360° digital signage software solution on 8th April 2008. The free demo version of the Tru-i suite is a stand alone version packaged to help the user experience the capabilities of the Tru-i suite and comes with two key modules - Tru-Designer and Tru-Player and does not include the Tru-Scheduler module. The Free Demo version of the Tru-i suite comes with a 30 day trial period and can be downloaded from the company website www.truknox.com The Tru-i demo version will empower users with exceptional in-house content creation capabilities that are critical for captivating audiences while controlling ongoing investment in content

The organization can update its employees based in any country, in any location with the latest internal news; can welcome the new joinees, keep the entire employee force abreast with the latest HR policies, transfers of employees, etc. The organization can even broadcast live internal and sporting events simultaneously. Using Digital Signage software these updates and events can also be displayed on LCD or plasma screens. Digital signage also helps in assisting visitors in accessing a facility's way finder, utilities area and other important information. The same can also be used to display the company profile and areas of expertise. Third party feeds like news, weather, stock market updates, financial news, etc., are added advantages for staff and visitors alike.

A Digital signage software consists of electronic displays that are installed in public spaces. Interactive Digital signage are typically used to entertain, inform or advertise. Major benefits of digital signage media over traditional static signs are that the content can be exchanged without effort, animations can be shown, the signs can adapt to the context and audience, and even be interactive. Digital signage system is a form of out-of-home advertising in which content and messages are displayed on digital signs, typically with the goal of delivering targeted messages to specific locations at specific times.

Digital signage software can help your business to gain significant competitive advantage and good Return on Investment (ROI) by making your brand more dynamic and visible to your target audience.